Overview
Fokal finds where your brand is missing from Google and AI search, then does the work to fix it. Content, outreach, technical audits, AI visibility monitoring. You tell it what your business does. It handles the rest.
People aren't just Googling anymore. They're asking ChatGPT, Perplexity, and Gemini for recommendations. If those engines don't mention you, those customers will never find you. Fokal tracks that and fixes it.
It works like a colleague, not a dashboard. You talk to it, pick from suggested actions, and approve what goes live. Over 200 founders and small businesses use it today.
Key Features
AI Search Agent. Tell Fokal about your business and it researches your market, analyses competitors, and surfaces actions you can take today. You approve. It executes.
Site Audit and Technical Fixes. Fokal crawls your site, catches what's hurting your rankings, and drafts the fixes so you can ship them straight away.
Content That Ranks. Fokal matches your voice, pulls real competitor and search data, and writes content built to close specific gaps. Not filler.
AI Visibility Monitoring. Fokal checks ChatGPT, Perplexity, Gemini, and Google AI Overviews to see if they recommend you. You see which queries mention you and which don't.
Outreach. Fokal finds relevant editors, writes personalised pitches, and tracks responses. You get the backlink.
Smart Action Queue. Prioritised by impact. One action per week moves the needle. Updates automatically as things change.
Content Gap Analysis. Spots keywords your competitors rank for that you don't, then writes what you need to close those gaps.
Custom Trackers. Monitor the keywords and competitors that matter. Fokal alerts you when something shifts.
Use Cases
Founders who'd rather build than learn SEO. Fokal handles the complexity so you can focus on your product.
Small businesses overpaying for agencies. Fokal works daily, not monthly. At $49/month it costs less than one hour of agency time.
E-commerce brands. Fokal closes gaps on comparison articles, buying guides, and "best of" lists, and monitors whether AI recommends your products.
Service businesses. Property managers, designers, consultants, tradies. Fokal gets you found on Google and AI assistants.
Teams entering new markets. Multiple workspaces on the Pro plan let you manage different brands from one account.
Anyone who wants AI search to recommend them. If ChatGPT doesn't know about you, those customers won't find you. Fokal is built for this.
Getting Started
Sign up with Google or a magic link. No credit card needed.
Tell Fokal about your business in plain English.
It audits your site, checks AI visibility, and identifies the four biggest gaps holding you back.
Pick an action. Fokal drafts the content or fix on the spot. Eight minutes from sign-up to your first publishable deliverable.
Pricing and Plans
Starter: $49/month. AI agent, 2 parallel agents, full site audit, content ready to publish, AI visibility monitoring, outreach, 5 trackers, 100 messages/month.
Pro: $199/month. Everything in Starter plus 3 parallel agents, 3 workspaces, daily tracker updates, 10 team seats, 25 trackers, priority support, 500 messages/month.
Annual plans save 20%. 30-day money-back guarantee. Cancel anytime.
For context: a single freelance blog post costs $200 to $500. One hour of agency time costs $150 to $300. Fokal bundles content, outreach, audits, and AI monitoring for $49.
